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Free tool

SEO return calculator

Enter your monthly SEO fee, what a customer is worth to you and how many enquiries search brings you now. You'll see how many extra customers pay for the fee and roughly when it pays back. Nothing you enter is stored.

Leave at 0 if there isn't one

What you keep after costs from one customer, over the time they stay with you

Check Google Analytics or your enquiry log. Shops: enter orders.

Shops: set this to 100

Your own assumption. The calculator assumes it builds steadily from month 1.

Customers a month to break even

1.1

Extra enquiries a month that takes

3.7

Pays back in

Month 8

Return over 12 months

+50%

£11,700 extra gross profit on £7,800 invested

Pays backMonth 1Month 12
Cumulative costCumulative extra gross profit

Illustrative only, and not a promise of results. It assumes the growth you enter builds steadily over the period. Real results depend on your market, competition, website and how quickly changes are made.

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